The Chrysler partnership saga gets curiouser and curiouser. After yesterday's news that anything is on the table regarding Chrysler's future, today brings several reports (including from the Wall Street Journal-$$ and New York Times) that Chrysler has been contemplating an alliance with, of all companies, General Motors, to build super-sized SUVs (the Tahoe, says the Times; the giganto Suburban, says the Journal).
Which brings up a question: do American car companies really need to make more large SUVs? And do we really need to be driving more of them?
strategy, alliances, automobiles, Wall Street Journal, New York Times
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