Shop Talk - Innovation, Marketing and Alliances: Somebody out there realizes how goofy software marketing is

Tuesday, February 20, 2007

Somebody out there realizes how goofy software marketing is

While preparing the prior post on HP, I came across this very sensible rant by Jeff Ventura on his blog Graceful Flavor. Jeff should be hired immediately by every software vendor to improve their marketing.

software, marketing

1 comments:

Anonymous said...: John,

Thanks for picking up my post. I'm glad someone agrees that the state of the art with respect to enterprise software marketing is just atrocious.

Thanks again.

Jeff Ventura
Graceful Flavor; 7:50 AM EST

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